privacy & cookie policy

We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 23rd May 2018.

1. Our core beliefs regarding user privacy and data protection

  • User privacy and data protection are human rights
  • We have a duty of care to the people within our data
  • Data is a liability, it should only be collected and processed when absolutely necessary
  • We will never sell, rent or otherwise distribute or make public your personal information

2. Relevant legislation

This website is designed to comply with the following national and international legislation with regards to data protection and user privacy:
This site’s compliance with the above legislation, all of which are stringent in nature, means that this site is likely compliant with the data protection and user privacy legislation set out by many other countries and territories as well. If you are unsure about whether this site is compliant with your own country of residences’ specific data protection and user privacy legislation you should contact our data protection officer (details of whom can be found in section 11 for clarification).

3. Personal information that this website collects and why we collect it

This website collects and uses personal information for the following reasons:

3.1 Cookies

This website uses automatically collected information and other information collected through cookies and similar technologies to:
If you do not wish to have cookies placed on your computer you should set your browser to refuse cookies before using this website, with the drawback that certain features of this website may not function properly without the aid of cookies.

  • Personalize our service, such as remembering a information so that you will not have to re-enter it during a visit or on subsequent visits
  • Provide customized advertisements, content, and information
  • Monitor and analyze the effectiveness of this website and third-party marketing activities
  • Monitor aggregate site usage metrics such as total number of visitors and pages viewed

You can obtain more information about cookies by visiting

3.2 Forms and email links

Should you choose to contact us using any of the forms on our website, and providing you give your consent for us to do so, your data will be stored in the website’s database. This data will be stored on our server, details of which can be found in section 6 below.

Should you choose to contact us using an email link, none of the data that you supply will be stored by this website.

3.3 Registration

We will capture your personal information as part of our registration process. This will be stored by ACTIVE Network who manages our registration data. We consider ACTIVE Network to be a third party data processor. Details of ACTIVE Network data centre and security measures can be found here. ACTIVE Network privacy policy can be found here.

All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.

3.4 fundraise+ride

If you choose to ride for one of our registered beneficiaries, fundraise+ride, you will be asked as part of the registration process to select your chosen fundraising beneficiary and confirm that RTTW is authorised to pass on selected contact details direct to your nominated fundraising beneficiary. Should you change any of your contact details and advise RTTW we will pass these changes to your nominated fundraising beneficiary.

Password protected data files will be transferred between companies.

Your chosen fundraise+ride beneficiary will be in contact with you direct for fundraising activities and support.

3.5 Email newsletter

If you choose to join our email newsletter, the email address that you submit to us will be forwarded to Campaign Monitor who provides us with email marketing services. We consider Campaign Monitor to be a third party data processor. The email address that you submit will not be stored within this website’s own database or in any of our internal computer systems.

Your email address will remain Campaign Monitor database for as long as we continue to use Campaign Monitor services for email marketing or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any marketing emails that we send you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

If you are under 16 years of age you MUST obtain parental consent before joining our email newsletter.

4. Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information, which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Our site also includes social media features, such as the Facebook, Twitter and LinkedIn sharing buttons button and other widgets that run on our site. These features may collect your IP address and which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our site. Your interactions with these features are governed by the privacy policy of the organization providing it.

5. How we store your personal information

As detailed in section 3.3 above, if you submit a form on our website some personal information will be stored within this website’s database.

6. About this website’s server

This website is hosted by Clook Hosting within a UK data centre located in Manchester. Details of Clook’s data centre and security measures can be found here.

All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.

7. Marketing and opting out

If you give your consent, we may contact you by mail, telephone, sms, text/picture/video message, email, about services, promotions, special offers and charitable causes that may be of interest to you. If you prefer not to receive any further direct marketing communications from us or our business partners, you can opt out at any time by contact the Data Protection Officer displayed in section 11 below.

8. How long we will store your data

We will store your data for as long as necessary for the purpose of processing. The data may be deleted in the following circumstances:

  • You have withdrawn your consent to data processing
  • The original purpose for processing the data is no longer relevant or cannot be performed any more.
  • The data is no longer up to date or accurate

9. Data Breaches

We will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.

10. Data Controller

  • The data controller of this website is: Ride the Trafalgar Way Limited (company number 08282928)
  • Whose registered office is: The Office, Home Farm Dairy, Shute End Road, Alderbury, Salisbury SP5 3DJ.
  • And whose operating office is: The Office, Home Farm Dairy, Shute End Road, Alderbury, Salisbury SP5 3DJ.

11. Data Protection Officer

12. Changes to our privacy policy

This privacy policy may change from time to time in line with legislation or industry developments. We will not explicitly inform our clients or website users of these changes. Instead, we recommend that you check this page occasionally for any policy changes.

register your interest for 2019 rides

Simply enter your email below and we'll let you know the minute entry opens for our 2019 rides